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Winning on the Web with Search, Content Marketing and a Sales Funnel

Clients generally love us, and our competitors generally hate us. Oddly enough, most feel the way they do for exactly the same reason...

Do You Need Online Marketing Therapy?

A lot of behaviour theory is built on the assumption that we’ve learned all of the most important things as children. This acceptance of a pre-programmed way of thinking can cause us to make and repeat mistakes.

Say What? Does your engagement leave others thinking you're a hater?

Honest, unfiltered engagement is crucial to online success. But, like much of human communication, it can be a mixed bag.

Does your Online Partner Want You to Leave the Nest?

Could your online marketing company be dying to get rid of you and find a little space to breathe?

The Real Reason Google's Hummingbird Update is Hurting Some Sites

Lately, Google's Hummingbird update has been a hot topic on the web for marketers and SEOs alike. But, we wonder whether this should actually be news at all – Google changes its algorithm all the time.

12 Tips For Writing Better Blog Titles with Fuzzy Bunny

They say you can’t judge a book by its cover, but you certainly can decide whether or not to read a piece of content by the way its title is written – often in a second or two.

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3 Blog Comment Tools That Can Put an End to the Silent Treatment

If you're like me, when it comes to your readers, you never want them to feel there's a barrier to communication.

Is There an Online Marketing Secret Sauce?

Since our launch in 2011, we've been able to overtake an impressive list of established digital agencies and SEOs on Google's rankings, and helped the vast majority of our clients to dramatically increase the numbers of leads they're generating through their own sites as well.

Make the Most of Google Helpouts

Have you ever wanted to learn how to do something new, but just couldn't pick it up on your own? There's a new tool out there to allow you to get live video help – sometimes instantly. You see, Google launched a new use of its Hangouts feature that has huge potential for remarkable prospect-attracting power.

Beating Both the Economic Downturn and Stage IV Cancer

Sanctuary Networking Community Interview of Randy Milanovic by Mark Vang

Another Smart Use For Marketing Personas

We have shared a lot of advice lately about marketing personas, and specifically how we use them to get to know more about our best customers, and how the insights we gain from them affect online marketing messages.

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Do You Know the Biggest Hidden Benefit of Inbound Lead Generation?

Having your website cultivate new sales opportunities, automatically, is what we think online business is all about.

The Scariest Things We've Seen in Two Years at Kayak Marketing

Halloween is always a special time for us here at Kayak Marketing, and not just because we've been dying to wear our superhero costumes to the office all year long. You see, October 31 is our official launch date, and so today marks the two-year anniversary of our company.

How Personal are Your Marketing Personas?

In some of our previous posts (not to mention our highly recommended e-books, now available on Amazon), we've gone into a bit of detail describing our process for creating marketing personas – profiles of our best potential customers that allow us to communicate with them in a way that speaks to them.

Why Spending Big on Web Design Can Be a Bad Idea

Recently, we found ourselves on a conference call with a prospective new client that took on a slightly strange (but sadly not entirely unusual) direction – the client wanted to spend quite a bit of money on a website redesign, and we did our very best to talk them out of it.

Digital marketing insights.

Insights from Randy Milanovic, awarded Buzz Sumo's Top 100 Digital Marketing Influencer.