Are Authorized Social Media Apps Doing Evil on Your Behalf?

As social media marketing has gotten bigger, and more prevalent, it has also gotten more involved.

What's Wrong With How Most Businesses Look at Social Media Marketing?

How effective is your social media marketing plan… and before you mentally answer that question, let us ask another one: How do you know?

A Social Media Marketing Recap: Turning Fans Into Opportunities

We've shared a lot of our ideas about social media marketing, along with some tips for turning your Facebook, LinkedIn, Google+, and Twitter profiles into sources of new traffic and sales opportunities. Today, we want to recap some of our best advice for those of you who might have missed it.

An Internet Marketing Fact That's a Thousand Years Old

Can anything about Internet marketing really be 1,000 years old? That might seem like an impossibility, but we certainly think so.

What Can You Really Get From Social Media Training?

Have you ever been to a seminar or training session on customer service, only to see one of your coworkers screaming at a client on the phone two days later?

Are You Missing the Marketing Trees for the Analytics Forest?

Although we are big fans of web analytics, it is sometimes important to remind clients that more information doesn't always lead to better predictions or decisions (just ask your local weather reporter).

Four Things to Remember When You Sell a Complex Product or Service

Here at Kayak, we work with all kinds of businesses, and not all of them have an easy time explaining what they do for customers.

What is Social Media Marketing Really Good For?

As friends, colleagues, and relatives, we have found hundreds of ways to use social media sites to enrich our lives.

Does Your Company Need A Mobile Website?

With more than 100 million people accessing the web via iPhones, iPads, Droids, Blackberries and other smart phone-type devices, the market is just too big to ignore.

Social Media - Getting the Most From LinkedIn in 7 Easy Steps

It's not difficult to see why LinkedIn could be the most important social media site for any business or self-employed professional.

The 3 Biggest Internet Marketing "OOPS" You Probably Made in 2012

For every activity that humans pursue, Internet marketing included, there are going to be common mistakes that many (if not most) people are going to make.

The Easiest Way for Startup Websites to Build Traffic Fast

Unless you have a substantial Internet marketing budget, it can be difficult for a new website to find visitors.

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Is Your Business Website Ready for the Playoffs?

With a Grey Cup behind us, Canadian football fans are once again forced to turn our attention south. That means late-season NFL football, or the part of the year when most teams in the league are either making a push for the playoffs or figuring out how to start over next season.

The 3 Biggest Issues With Pay-Per-Click Advertising

Pay-per-click advertising (or PPC for short) can seem like the perfect solution to the age-old problem of finding new business.

What is on Your Business Website That Shouldn't be?

Embarrassed by your website? Regardless of whether you launched your online presence years ago or last week, it's important that you look through your pages from time to time and ensure that what you have on your site is still accurate, relevant, and putting your company in the best possible light.

Digital marketing insights.

Insights from Randy Milanovic, awarded Buzz Sumo's Top 100 Digital Marketing Influencer.